(c) Chartered Professional Accountants of Canada. Contact CPA Canada for permission to reproduce this article., Budgeting, Marketing

How Do People Get Rich?

By David Trahair Thomas J. Stanley and William D. Danko explain how rich people get rich in The Millionaire Next Door. Most people dream of becoming millionaires. They want to live the life of luxury — vacationing on the French Riviera, driving a Lamborghini, wearing the latest Italian designer suits and drinking 50-year-old Chivas Regal.… Read More How Do People Get Rich?

(c) American Institute of Certified Public Accountants. Contact AICPA for permission to reproduce this article., Information Technology, Marketing

Six Tips for Using Existing Data More Wisely

By Brett Knowles Organisations are collecting more data than ever before and processing them in new ways in an effort to improve their businesses. But often they are not using the data in the right way — if they are using them at all. Eighty-seven per cent of finance professionals said Big Data holds the potential… Read More Six Tips for Using Existing Data More Wisely

(c) Hong Kong Institute of Certified Public Accountants. Contact HKICPA for permission to reproduce this article., Marketing

Accountants can make a Mark on the World with Branding

By George W. Russell Uniting autonomous accounting firms under an international brand can be a challenge but is increasingly vital in a globalized world. George W. Russell reports on some recent experiences by CPA firms, both Big Four and smaller practices. Accounting might have little to do with delivering parcels or serv­ing fast food, but… Read More Accountants can make a Mark on the World with Branding

(c) Chartered Professional Accountants of Canada. Contact CPA Canada for permission to reproduce this article., (c) The Chartered Professional Accountants of Canada. Contact CPA Canada for permission to reproduce this article., Business Management, Communications and Media, Marketing

Ask An Expert: How Can I Make the Best Use of Twitter?

By Randall Craig Twitter is either a colossal waste of time or a key tool for business and professional development; it all depends on how you use it. For those unfamiliar with Twitter, it is the river of 140-character status updates and conversational snippets, otherwise known as tweets. You can follow other users to receive their tweets,… Read More Ask An Expert: How Can I Make the Best Use of Twitter?

(c) South Africa Institute of Chartered Accountants. Contact SAICA for permission to reproduce this article., Marketing

The Advantages of Human Capital Training and Brand Value

By Chris Luyt Enterprise learning through a well-managed human capital management system enhances brand value. By the time you read this your organisation has most probably just completed its annual HR reporting period and submitted EEA2 reports, workplace skills plans and skills levy claims, to name but a few of the plethora of modern-day statutory… Read More The Advantages of Human Capital Training and Brand Value

(c) South Africa Institute of Chartered Accountants. Contact SAICA for permission to reproduce this article., Communications and Media, Marketing

The Importance of the Trade Mark for Businesses

By Darren Olivier To many the trade mark is simply a document that records a business name at the local trade mark office. It’s not compulsory and it takes so long to obtain, that it is frequently dismissed as an irritation. So, it’s relatively cheap, but why should we be paying close attention to our… Read More The Importance of the Trade Mark for Businesses